002INSIGHTS

Immersion:

Get out of our offices to, along with the business team, dive into the environment in which the consumer truly develops.

 

Qualitative / Quantitative Studies:

  • Focus Group

  • U & A Studies

  • Image and Brand Positioning

  • Evaluation Concept Test / Product Test / Packaging

  • Advertising Tracking

Touchpoint Audit: Over & Less Delivering Analysis®

Methodology to determine where is "Over or Less" delivering according to the point of contact. Where the brand's efforts are interpolated vs. the true reach or impact of the consumer.